Opera Audiences and Cultural Value: A Study of Audience Experience

Sep 24, 2019

This resource was published in May 2014. The project aims to better describe the cultural value of opera through a study of its most devoted audience members.

To study this group, they conducted a number of qualitative surveys (177 respondents) and open-­‐ ended interviews (18 individuals) with audience members for three London-­‐based companies. They did this in collaboration with the companies involved, who added their own questions relevant to their marketing needs.

Authors:
Sinéad O’Neill, Creativeworks London
Joshua Edelman, Royal Central School of Speech and Drama
John Sloboda, Guildhall School of Music & Drama

Opera Audiences and Cultural Value: A Study of Audience Experience


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